Each card sums up one thing we can check from public sources. Open it for the full detail and the named source. This is evidence context, not a guarantee.
These reviews are published independently on the named public source below, not testimonials this business chose to show. We bring them together and link each one back to where it appeared, so you can open the source and read it yourself.
5.0out of 5
1,840 reviews in public evidenceMost recent review
Customers often mention
Tidy & cleanMentioned in 48% of reviews we've read
Friendly & politeMentioned in 44% of reviews we've read
Where these reviews are published
Which? Trusted Traders1,840 reviews · 5.0 avg
Detailed reviews
These are the individual reviews we hold for The Pure Water People, including the highlights above. The 1,840 headline total is the review volume reported across public review sources.
Customer in Hampshire
Customer recommends this business
Outstanding Service
We purchased a Kinetico Premier Compact water softener. Neil, the company representative that visited the house to explain their products was excellent. Took time to explain all aspects of the products and went into good detail on how the installation would happen. On the install day Mike arrived, on time and very polite. Mike did a very tidy and professional installation. He was very polite and tidy. He took time to explain how the unit worked and how the by-pass works etc. I would not hesitate to recommend ‘The Pure Water People’.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Oxfordshire
Customer recommends this business
Fabulous Service
Fitting water softener and drinking water filter. One week from assessment visit to fitting. Helpful initial survey from Neill covering all the options. No pushy sales talk. Efficient office follow up by Kelly after giving the go ahead. Exceptional service from fitter Mike. On time. Very neat and tidy work. Everything made good. Agreed to return at no extra cost to plumb in a new fridge system yet to be delivered and make sure it works properly rather than laying a speculative pipe. Probably not the cheapest we could have achieved but we feel reassured of a quality job with a company which clearly values long term customer satisfaction. Highly recommended.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
4 / 5
Customer in Greater London
Customer recommends this business
Great work and problem solving by AJ
AJ was very helpful with installation and fixed the system. Left the water connections all in good condition and solved few problems while installation
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Berkshire
Customer recommends this business
Professional work from AJ
AJ installed everything within 2-3 hours with care and explained properly how to use it and what he did. He tidied up even the smallest dust was gone after his work. Highly recommend pure water its changed my life and ask for AJ to come install
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
4 / 5
Customer in Luton
Customer recommends this business
Really good communication
My engineer was AJ good communication and very respectful. Also explain everything I need to know about my water purifier and how to maintain it very happy with his service.
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Read the other 15 detailed reviews on this pageShow fewer reviews
Customer in South Gloucestershire
Customer recommends this business
Great work and excellent service.
We have had a Pure Water System for more than thirty years (formally Rainsoft). Very satisfied with the product and the customer service is excellent. Our original system was so old the parts weren’t available, we agreed with the company it needed to be replaced. This was done on 5 May 2026 by Mike who was his normal professional self. Would certainly recommend them.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Gloucestershire
Customer recommends this business
Great & professional
Engineer Steve was superb. He carried out the job very professionally , clean and organised way. Completed faster than expected. He was so kind and gentle person. System is so great after using , felt the great difference. Highly recommended. It’s really worthy. Great job 👍👍 pure water people.
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Buckinghamshire
Customer recommends this business
If you’re looking for the complete service look no further
Let me just say after searching the traders in this field I came across this company From the very first call to the fitting of the equipment it was like I new them for years They listen to what I required explained everything that they could do and organised a engineer to come round to my house to make sure it would be able to fit where I wanted it to go AJ the engineer called me a hour before he arrived went through absolutely everything he was so polite/knowledgeable and very respectful so when we decided to go ahead he was the engineer that turned up to fit the system we could not fault this company at all so if you’re looking for a company that you can trust this is it
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Greater London
Customer recommends this business
Excellent service
Great experience with A.J who installed our purifier machine. The installation was done professionally and efficiently ,and he explained everything clearly, including how to use and maintain the system. He was punctual and polite and left the area clean afterward. Very happy with the service and would highly recommend.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
4 / 5
Value
4 / 5
Customer in Greater London
Customer recommends this business
Water softening apparatus serviced; excellent as usual
To all appearances - and I believe these - the job has been done very thoroughly and professionally. Mike was efficient, informative, helpful and in every way a pleasure to deal with. We have always, over the past decade, had excellent service from this company.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Essex
Customer recommends this business
Great service
We recently had a new system installed by AJ from The Pure Water people. The whole experience was excellent from start to finish. The installation was carried out professionally and everything was explained clearly throughout the process. The system is working perfectly and the water quality has noticeably improved, with no chemical taste at all. Living in a very hard water area ( Harlow /Essex) the water softener has already made a big difference. The engineer was friendly, knowledgeable, and left everything clean and tidy afterwards. Highly recommended.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in South Gloucestershire
Customer recommends this business
Annual service
The service engineer named Kevin was very polite, friendly and on arrival introduced himself He carried out the service thoroughly keeping us informed throughout. As the water would not be available for a few hours he made sure we had filled up the kettle and any other containers. Kevin worked in an organised and careful manor. On completion of the service he went over what he had carried out on the service and made sure we were happy with it. Thank you Kevin We have been with The Pure Water People for a number of years and have found all their staff friendly and willing to help a great team.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Berkshire
Customer recommends this business
Very professional work
Mike replaced an old existing water softener that we had. He redid parts of the plumbing setup to make it more efficient & compliant. He was very friendly and extremely professional, explaining clearly what he was doing when asked. The space under the sink was quite tight but he just got on with it and fitted the various components very neatly. We would highly recommend The Pure Water People for the installation of a water softener system.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Buckinghamshire
Customer recommends this business
Great Service
We’ve just had the Pure Water People fit a brand new water softener (Sliver Package) and so far, I’ve been impressed. AJ came to fit the softener and he was professional and helped me understand everything I needed to know for optimal usage.
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Dorset
Customer recommends this business
Reliable company
The Pure Water installed a system in my house a year ago and today came back for the yearly service. This is the second system they have installed for me, as I they also installed a system in my previous house. The system works perfectly without issue and we have clean water without any chemical taste. We live in a very hard water area so we really appreciate the water softener. The engineer Lewis was very professional and explained the work being carried out.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Gloucestershire
Customer recommends this business
First class, efficient service.
I had a problem with our ageing water softener on a Sunday morning and left a message on the answering service, not expecting a call back until Monday morning. I was surprised to get a call within 5 minutes giving me advice on what to do. I then arranged for a service engineer to call and investigate. We decided it needed replacing and I received many helpful emails and phone calls to decide which model suited our needs. We arranged a suitable date to both of us for installation. The engineer (Steve) arrived on time on the right day! He did an excellent job and didn’t leave until he had shown me how everything operated. A first class, efficient service.
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Greater London
Customer recommends this business
Excellent service
I have a water filter which was due its service, the engineer Kevin arrived on time. He was extremely friendly, courteous and very professional. The job was done with minimal disruption and everything was cleaned up. You would not know he had been. Payment was taken over the phone and all staff are so personable and extremely helpful. Great company.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Surrey
Customer recommends this business
Service of water softener and filter system
Mike arrived at the house within the time stated by the company. He explained what he would be doing during the servicing of the system. He started work talking me through each stage as it was done. On changing the filters, he said that one of them was particularly dirty, which he would not have expected on a mains water system. I said that Thames Water had told me that the house was at the end of the feed to our area and that there had been a couple of burst mains in the village, which could explain the state of the filters. Mike then serviced the outside unit, which he said was working well with plenty of salt in place. He had taken readings from the unit and explained what they showed. He replaced the main unit and new filters under the kitchen sink and tidied every thing up. He prepared a detailed invoice, showing the work done and readings taken from the unit. He then took payment of the agreed contract sum and took all of the old filters and other used materials away with him.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in Gloucestershire
Customer recommends this business
Installation
Firstly, I like the fact that the company is a small business rather than a big cooperate. Evidently the company maintains a high standard products and services as reflected by its listing in Which. Secondly, today I had the pleasure of experiencing the company’s excellent service. The engineer Mike truly impressed me. I have a small, narrow kitchen with awkward cupboard spaces that are difficult to access. So I knew this would be an arduous and time-consuming job. However, Mike knew exactly what to do. He was attentive to details, thorough, meticulous throughout. Not only did he complete the work efficiently, but he also left with no mess whatsoever - there were no visible signs of cutting or drillings marks. The job was carried out with precision and perfection. On a personal note, Mike was friendly and approachable. He explained everything clearly and provided clear instructions. He patiently answered all my questions. I would strongly recommend Mike as your engineer if you have your water softener installed. I’ll leave another review after I’ve experienced the benefits of soft water over the next few months.
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Customer in
Customer recommends this business
Replacement Soft Water System and K5 Kinetico drinking water purifier
Mike came to refit our replacement Boss water filter that had served us well for 20 years. Mike was very thorough and tidy to accomodate a fitting under a tight sink space. Some modifications required - but what a great job. Thank you! Happy customer. It’s very encouraging to deal with an honest and quality company. Mike has been to the house before - about 15 years ago! Long service and loyalty are good signs.
Work completed:
Scores listed by Which? Trusted Traders
Customer Service
5 / 5
Quality
5 / 5
Value
5 / 5
Local context
Rated 5.0, above the local average for plumbers in Bristol
Across 212 plumbers in Bristol, the typical rating is 4.9 out of 5. We compare against the same businesses a homeowner would find searching for this trade locally.
03
Credentials and associations
Credentials and memberships
1
These credentials and memberships are attributed to named public sources. Check the source before relying on them.
Which? Trusted TraderListed, current status not shown
Why this helps you judge trust: this trader is linked to a registered company with named people who are legally accountable for it, on an official register anyone can check, a layer of accountability an unregistered trader doesn't offer. Around 13 years on the register also points to an established business rather than a brand-new one.
Source-listed gallery
Photos listed on Which? Trusted Traders
8 photos
These sources do not label every image as completed work. The gallery may include projects, people, logos or certificates, so it does not count as completed-work evidence.
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From Which? Trusted Traders
Opening hours
The hours this business publishes online, handy for knowing when to call. Confirm before you set off.
Monday–Friday
8:30am–7:30pm
Saturday
8:30am–12:30pm
04
Sources
Where this information comes from
1 named public source
Everything on this page is drawn from named public sources. Where a source provides a public link, you can open the original and dig deeper.
Check dates vary by source. Where we hold a date, the check shows it.
05
About
We can do everything and anything to make your water wonderful at home, from softening to more advanced levels of purification, we provide you with an energy efficient solution that requires minimal salt and saves you money! The Pure Water People Ltd (PWP) will provide you with an exclusive range of products that will purify your drinking, cooking and even household water to degrees only dreamt of by your water supply company. With literally thousands of satisfied customers, our passion is the purity of your water and the numerous benefits it provides. Our outstanding reviews speak for themselves, we love to make water wonderful and our ethos is to deliver an outstanding service with one of the best products in the market place today!
Services they list
Water softener installation and maintenancewater purificationdrinking water treatment
Listed on public sources or the business's own website; check directly that they cover your job before you book.
These are statements the business makes on its own website, worth confirming in writing (and on the official registers) before you hire, not independently verified by us.
How long they've really been tradingOperating since at least 2013 (13 years), according to an independent source, not just their own word.
Company registered2013Website online since2013
Your own checks
What to check before you hire
Worth checking yourself
Always confirm credentials and quotes with the business directly before hiring.
Verify at the sourceCheck them yourself
Approved plumbers on the free WaterSafe register are vetted, qualified to the water regulations and insured. Check they're listed, or find a WaterSafe-approved plumber near you.
Agree the call-out fee, the hourly or fixed rate, and whether parts are charged on top, in writing, before an emergency plumber starts. Out-of-hours overcharging and 'while I'm here' add-ons are common complaints.
✓
Be wary of a plumber who, on a first visit, says your whole system or boiler must be replaced. Get a second opinion and an itemised quote (parts and labour separately) before agreeing to major work.
✓
Gas and boiler work is a separate, regulated trade, not general plumbing. Make sure anyone working on a gas appliance is specifically registered to do gas work, and ask to see that registration before they start.
Want an extra legitimacy check? Run the Cowboy Checker on The Pure Water People before you contact them.
The Pure Water People has 1,840 independent public reviews, rated 5 out of 5. It is a registered business on Companies House, listed as active, and the public register shows no adverse status (no dissolution, insolvency or strike-off) against it. This is independent public evidence gathered from named public sources (no ads, no paid placement), not a guarantee of workmanship. If anything here is out of date, the business can request a correction.
What do customers say about The Pure Water People?
The Pure Water People has 1,840 public reviews, averaging 5 out of 5. You can read the individual reviews and where each came from in the reviews section above.
How do I know The Pure Water People's reviews are genuine?
The Pure Water People's 1,840 public reviews come from a named public review source, and MyTrustedTraders links every one back to where it was published, so you can open the source and read them yourself rather than trusting a single curated page. MyTrustedTraders brings this public evidence together with no ads and no paid placement: we show where every review came from rather than selling rankings, so you can weigh the evidence for yourself.
Is The Pure Water People qualified and accredited?
We hold 1 independently sourced credential for The Pure Water People, including Which? Trusted Trader. Each is attributed to the body that issued it in the credentials section. For example, Which? Trusted Trader is Which? Trusted Trader: an endorsement from the consumer champion Which?, given to traders who pass its assessment process.
Is The Pure Water People a registered business?
The Pure Water People is a registered business on Companies House (company number 08569393), incorporated 14 Jun 2013, listed as active. This confirms the legal registration of the business, not evidence of workmanship or service quality.
Does The Pure Water People guarantee their work?
They state on their own website that guaranteed for 10 Years. This is the business's own statement on their website, not something we have independently checked. Get the terms in writing before you agree to the job.
What does The Pure Water People specialise in?
The Pure Water People lists specialist services including Water softener installation and maintenance, water purification, drinking water treatment. If your job is one of these, look for it in their listed services or ask them to confirm for your project.
When was The Pure Water People's website registered?
The Pure Water People's website has been online since 2013, according to the public domain registry. This dates the website, not necessarily when the business began trading.
These describe public evidence MyTrustedTraders held at the stated dates. They are not independent awards, they cannot be bought, and they do not change this business's Trust Score or search position. How milestones are measured